The Big Christmas Emailing Checklist

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What Is a Section

An email section is a higher-level grouping that contains one or more blocks and represents a distinct part of an email, such as a header area, product grid, or footer. Sections help maintain rhythm and structure by controlling spacing, background styling, and content grouping.

Sections as the Unit of Review

Sections also make localization simpler. If translations expand text length, you can adjust one section without rewriting the entire email. This reduces the chance that a long translation breaks a layout elsewhere.

In real workflows, people rarely review emails line by line. They scan section by section. That makes sections a natural place to apply guardrails and process, especially when an approval workflow requires changes to be reviewed before sending. Clear sections also make feedback more actionable because reviewers can point to a specific area.

Consistency Through Theme and Templates

Teams often standardize sections like headers and footers across multiple brands by combining theme tokens with locked layouts. This keeps branding consistent while still letting local teams adjust copy and imagery without violating layout rules.

Sections are often where theme settings are applied. Background colors, padding standards, and typography defaults frequently come from theme configuration. When sections are reused across templates, template versioning becomes important because small changes can ripple across many sends.

Auditing and Rolling Back Changes

A practical habit is to treat section updates like product releases: make the change, preview key clients, and keep a record of the previous version. If performance drops after a redesign, this makes it easy to revert and isolate what caused the change.

For teams that iterate quickly, being able to see what changed and when matters. Maintaining change history for section-level edits reduces risk and supports troubleshooting, especially when performance changes after a redesign.

Email Section and Topol

Topol helps teams define reusable sections with safe defaults and structured editing, making collaboration and approvals easier at scale. Learn more at Topol or create an account at Topol signup.