Which features need the Plugin Business plan?

Synced sections, Custom blocks, Display conditions, Loop blocks, Multilingual templates, Self-hosted storage, Custom file picker, Comments and mentions, Roles and permissions, Content locking. Everything else in the list above is included from the Startup or Expansion plan.

Does Topol send the emails?

No. Topol designs the email and exports production-ready HTML, and you send it with your own email platform. PRO connects to 26 integrations, including Mailchimp, HubSpot, Klaviyo, Brevo and SendGrid. With Plugin, the HTML goes back to your app.

Can I try every feature before I pay?

You can start a 14-day free trial with no credit card. The plan labels in the list above show where each feature is available.

Is Topol GDPR compliant?

Yes. Topol is built and hosted in the EU, and is GDPR compliant.

Every Topol feature.For PRO and Plugin.

Q: Can I store templates and images on my own servers?

With Plugin, yes. Templates are never stored on Topol's servers: you save the JSON through the onSave callback. Images can be served from your own AWS S3, Google Cloud Storage, Cloudflare R2 or DigitalOcean Spaces bucket from the Expansion plan, and fully self-hosted on Business. PRO stores templates in Topol's EU cloud.

Topol is a drag-and-drop email and landing page editor. Design your own emails in Topol PRO, or embed Topol Plugin so your customers can. Every feature is below, with the plans that include it.

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Features, all listed below: 50
Premade email templates: 400+
Email clients supported: 90+
Languages for the editor interface: 21

PRO or Plugin.

Both run the same editor. Topol PRO is the app you open to design your own emails. Topol Plugin is the editor you embed in your product, so your customers design theirs. Choose by who does the designing.

Topol PRO

The editor app for marketers, designers and agencies.

Start in the browser
Templates in Topol's EU cloud
26 integrations to send from
Team plan for shared work

From $10 a month

Explore Topol PRO →

Topol Plugin

The embeddable editor for SaaS, CRM and marketing platforms.

Embed in a few lines of code
Templates stay on your servers
White label on paid plans
Email and landing page editors

From $70 a month

Explore Topol Plugin →

Plans as of 14 Sep 2026

PROPRO, Team

PluginStartup, Expansion, Business

Build Reuse AI Personalize Images and files Collaborate Export and send Embed and brand Landing pages Data and security

Plans as of 14 Sep 2026

Feature

What it does

Topol PRO

PRO, Team

Topol Plugin

Startup, Expansion, Business

Build.

Design responsive emails visually, from a blank canvas or a template.

Drag-and-drop editor

Build emails from sections and blocks: text, images, buttons, dividers and social icons.

All plans

Responsive MJML output

Every template compiles through MJML, so it adapts to phones and renders in 90+ email clients.

All plans

Mobile-first design mode

Design the mobile layout directly, and show or hide blocks per device.

All plans

Premade templates

Start from 400+ ready-made newsletters, promotions and transactional emails.

All plans

Predefined content blocks

Drop in ready-made headers, footers and product rows, then adapt them.

All plans

HTML blocks

Paste raw HTML wherever the standard blocks don't cover a case.

All plans

Custom fonts

Use Google Fonts or upload your own brand typefaces.

All plans

Dark mode preview

See how an email looks in dark-mode inboxes. The exported HTML doesn't change.

All plans

Reuse.

Build a block once, then use it everywhere.

Saved blocks

Save any block or section and reuse it in other templates as an independent copy.

All plans

Synced sections

Edit a shared header or footer once, and every template that uses it updates.

All plans

Business only

Custom blocks

Your developers add new block types, with their own settings, for content only your product has.

Not available

Business only

Folders and projects

Organize unlimited templates into folders and projects.

All plans

Built in your app

AI.

Write and edit copy with AI. No credits to buy.

AI Assistant

Rewrite, shorten, expand, fix grammar or translate the copy in any block.

All plans

AI Chat

Describe the email you want. AI builds or edits the template, and you review the changes.

All plans

From Expansion

Bring your own AI model

Connect any OpenAI-compatible provider with your own key and model.

Not available

From Expansion

Personalize.

Tailor one template to every reader, segment and language.

Smart merge tags

Insert tags like first name or order number from a picker. Your sending platform fills in the values.

All plans

Display conditions

Show or hide blocks based on merge tag values, so one template covers every segment.

All plans

Business only

Loop blocks

Design one block and repeat it for every item in a list: products, orders or articles.

All plans

Business only

Product blocks

Pull products from your store or feed, with image, price and link filled in.

All plans

Multilingual templates

Keep every language version in one template, and translate it in place with AI.

All plans

Business only

Images and files.

Edit, find and store images without leaving the editor.

Image editor

Crop, resize, filter and add text or stickers without leaving the editor.

All plans

Stock photo library

Search free Pexels photos right from the file manager.

All plans

Image hosting

Uploaded images are hosted and served for you.

50 GB on all plans

Unlimited on all plans

Custom cloud storage

Serve assets from your own AWS S3, Google Cloud Storage, Cloudflare R2 or DigitalOcean Spaces bucket.

Not available

From Expansion

Self-hosted storage

Keep every uploaded file on your own infrastructure, with nothing stored by Topol.

Not available

Business only

Custom file picker

Replace the built-in file manager with your own asset library.

Not available

Business only

Collaborate.

Review, discuss and recover work together.

Autosave and version history

Work saves as you go, and any earlier version can be restored.

All plans

Comments and mentions

Comment on any block, mention a teammate, reply and resolve the thread.

Team plan

Business only

Shared workspace

Invite teammates to work on the same templates and folders.

Team plan

Built in your app

Roles and permissions

Decide per user what the editor allows, from full editing to view-only.

Team plan

Business only

In-app notifications

Show your own announcements and tips inside the editor.

Not available

All plans

Export and send.

Get finished emails out of the editor and into inboxes.

Unlimited HTML export

Export production-ready HTML as often as you like, with no per-export fees.

All plans

ESP integrations

Send templates to Mailchimp, HubSpot, Klaviyo, Brevo, SendGrid and 21 other platforms.

All plans

Built in your app

Test emails

Send unlimited tests to real inboxes before the campaign goes out.

All plans

Built in your app

PDF export

Download a template as a PDF for review and sign-off.

All plans

Not available

Template API

PRO has a read-only REST API for templates and HTML. Plugin adds JavaScript methods, callbacks and JSON-to-HTML conversion.

Read-only, all plans

All plans

Embed and brand.

Make the editor part of your product. These are Plugin features.

White label

No Topol branding anywhere in the editor, so it reads as part of your product.

Not available

All plans

Custom editor themes

Match the editor's colors, typography and appearance to your product.

Not available

From Expansion

Configurable interface

Replace the top bar, and switch individual blocks and features on or off.

Not available

All plans

Framework packages

Official React, Vue, Angular and Svelte packages, or a single script tag.

Not available

All plans

Callbacks and events

Hook into save, autosave, preview and more to connect the editor to your backend.

Not available

All plans

Custom HTTP headers

Attach your own authorization header to every request the editor makes.

Not available

All plans

Editor in 21 languages

Your users see the whole editor interface in their own language.

Not available

All plans

Landing pages.

The same editor, for pages. In Plugin, currently in beta.

Landing page editor

Build responsive landing pages with drag-and-drop blocks, and get them back as JSON and HTML.

Not available

Beta, all plans

One account, both editors

A single Plugin account and API token runs the email editor and the landing page editor.

Not available

All plans

Content locking

Lock sections by role, so people edit only what they're allowed to.

Not available

Beta, Business only

Data and security.

Where your data lives, and who can reach it.

Templates on your servers

Plugin never stores templates on Topol's servers. You save the JSON through the onSave callback.

Stored in Topol's EU cloud

All plans

Built and hosted in the EU

Topol is built and hosted in the EU, and GDPR compliant.

All plans

Sandboxed editor

The embedded editor runs in a sandboxed iframe, with API keys locked to your domains.

Hosted by Topol

All plans

Human support

Real people answer your questions, not a bot.

All plans

FAQ.

Read the docs

Topol is a drag-and-drop email and landing page editor. Use Topol PRO to design your own emails in the browser, or embed Topol Plugin so your customers design emails inside your product.

Start 14-day free trial